Latest Ad News
NewsBrands Campaign Highlights 82% of Adults Read a Print or Online Title Every Week
From Adworld March 10 – NewsBrands Ireland has rolled out a new print and digital campaign to highlight the fact that 82% of Irish adults read a print or online news title every week. Running in both print and online, the campaign, designed by the News Ireland STUDIO team. According to NewsBrands Ireland research from […]
New Radio Research – JNLR Q4 Data/Reports here!
March 7th – The new JNLR Q4 data is here! As you may already know, JNLR is the Joint National Listenership Research which is an industry research project conducted on behalf of the Irish radio industry. Radio is still a key medium for Irish people with 78% (3.2m) of the total adult population tuning in daily. […]
Great UM Newsletter – really worth the Read.
March 1st – There’s lots here too. Report by Luke Reaper on the “resilient Irish” as things tighten and a new three-part docuseries will launch on Sky Crime on Sunday, 5 March. Dublin Narcos tells the story of the increase in addiction, violence, and organised crime during 1980s and 1990s. The new Virgin Media (ironically) […]
Registration? What registration? And your Dashboard
February 20th – Given the unpopularity (!) about having to Register in order to book media, we have dropped it. So now you just book and pay for media without the need to join. That said, once you do, you’ll receive a message suggesting you sign in for your Dashboard. Yes it’s free, always has […]
The Euros. Yes you can advertise in them….ask us but see it here.
Feb 20th – Irish soccer, huge audiences and The Euros are BIG on RTE 2. So RTE have a sponsorship package but it’s a big ask – albeit negotiable. If you’re interested in all of any of the matches, ask us. We’ll do it for you. You’ll see it all here. UEFA EURO 2024 Sponsorship […]
NEW JNLR (Radio Listenership) data
February 20th – This is the ‘bible’ of Radio listenership. It’s a survey of all of those who listen to radio and therefore helps us and you, to target radio advertising. Slight changes but you’ll see it all here. Considering Radio Advertising? Have a look but we know it too….085 7100458. JNLR-2022-2-(JUL’22)-Press Release-Final You’ll also […]
UM Newsletter. Worth a look!
Feb 14 – Media News from our friends at UM. Great information on the Cost of Living issue, Virgin Media Spring Schedule, Six Nations rugby, OOH and Cinema. Worth a look! UM Newsletter Jan 23
Media Awards Entry Open
Feb 7th from IMJ/Adworld. The Media Awards 2023 are now open for entry with the closing date for entries set for March 21 at 5pm. The gala black-tie Awards night will once again take place in the RDS on April 27 2023. This year the organisers have introduced a new category – the Best Sustainability […]
TikTok comes of age as advertisers jump on board
John McGee Sunday Independent February 05 2023 It’s hard to escape a conversation about advertising in 2023 without somebody mentioning the short-form video sharing platform that is TikTok. With around one billion users around the world and an estimated 2.5 million users in Ireland, the 10-year-old business has been slowly muscling its way into the […]
Fabulous MARCH Offers EXTENDED. On now!
Every booking before 5pm March 31st 2023 will receive a 200 euro All Gifts voucher delivered within 7 days to the email you registered with. You can see the vouchers here https://www.allgifts.ie So once you book, we ask for your email as normal to confirm the booking and that’s the email your voucher will be sent […]