From Adworld “The Media Awards 2023 will take place on Thursday April 27th in the RDS, Dublin, according to the organisers. The Awards will be open for entries on January 20th and will close for entries on March 10th. Recognising the importance of sustainability in our daily working lives, the organisers have also announced the introduction of […]

Once you book media, you can then instantly upload your Ad copy (Press, Digital files, TV, Radio etc) directly onto Admatic here and it will always remain in your private Dashboard. Apart from the fact that it will be supplied to the media owner instantly, it also means you’ll have access to your Ads in […]

Excellent Newsletter from UM Ireland (Mediabrands/IPG) which has insights on Advertising style during a slowdown (“There is a growing emphasis on price promotion and the marketing of special offers in some sectors as consumers shop around for deals”), the new Netflix ad models and more. Well worth the read from an excellent agency at that. […]

Remember that on admatic.ie when you book media going forward (say for December/January/February etc) you pay the advertising price on the platform AT THE TIME YOU BOOK. So you therefore avoid any further price hikes and noting a potential deluge (which you’ll see in news just below this) following recent advertising price rises at The […]

Don’t worry because our discounts are still very strong, but that said on foot of the Indo (mediahuis), Irish Times Advertising price increases, now Radio stations are doing the same. But do remember Book early now to avoid further price rises. 98 FM, Spin, Spin SW, Today FM, Newstalk, IRadio, Beat, 4FM, have all increased […]

October 1. It is with incredulity that we post this news…..that the Indo, Sunday Indo, Herald and Irish Times have INCREASED their Ad rates (as shown on this platform). By about +15% despite readership being in a fatal tanking decline (so much so that the Mediahuis CEO suggests they may not even print a paper […]

The launch of ‘Youradnow’ (? I know, I know but there you go) by Mediahuis for their titles as a Self Op, Self Serve Ad platform will worry the ad Agency sector. Albeit now only for family or planning notices, it’s easy to see how it will be extended to full display for all inventory […]

NEW FREE VOUCHER to ‘Thank you’ on Offer! All bookings via Admatic before December 30th 2022 , receive a 100 euro ‘All Gifts’ Voucher. Every booking you make, we will send you the voucher to the email address you registered within 7 days to say thank you. Ideal for Christmas! See the voucher info here […]

The Late Late Toy show, one of Ireland’s big family nights in, with 88% of homes with kids watching last year and an audience of over 1.7m – but at a cost….. 40k per spot, 10k per giveaway, so it’s becoming Ireland’s most lucrative big family nights too. Ask us if you’re interested. https://mediasales.rte.ie/wp-content/uploads/Late-Late-Toy-Show-2nd-Offer-V2.pdf  

From Adworld/IM SEPTEMBER Following on from the success the Love Island 2022- its most successful to date- Virgin Media Television (VMTV)  is seeking a sponsor for Season 9 and 10 of the popular series which will air in 2023.  As in previous years, interested parties are being asked to submit a sealed bid to VMTV […]