From Business Plus: The Outdoor Media Association (OMA) has appointed Aoibhín Lennon as OMA Director. Lennon, previously a business director at Core, will oversee the association’s development across a range of initiatives within the Irish outdoor sector. Her experience spans multiple media companies in Ireland and Australia including Vizeum, Zenith Optimedia and Mediacom. The OMA […]

Estimates are always guesses, by definition. But educated guesses, based on long experience of working in the Advertising/Media sector. A quick read of the attached will outline our reasoning but we are forecasting Media prices to rise by +30% in 2024…that’s huge and they’ll likely start end January. It’s also a total waste of your […]

For every media package you book on Admatic, with a 1k minimum, you’ll get another 50% of the same media package for free in our January Sale! And the means if you book ANY advertising for 2024 in this Sale, those prices will last for the year. So pre-buying is going to save you a […]

From RTE   MII launched the AIM Awards 2024 with an insightful exposé on the judging process, by Chairman of the jury Mr. Colin Gordon at Dentsu’s office in Dublin. The MII AIM Awards are the most prestigious awards in the marketing world, celebrating the success that marketing delivers to business through the lens of […]

From Adworld: Out of Home in Ireland saw substantial growth in 2023. The channel is in rude health, brimming with dynamic vibrancy and we foresee advertiser 2024 investment surpassing that of 2019 levels, the pre pandemic benchmark for the OOH industry. Depending on the source you read, global 2024 total ad-spend is expected to grow […]

FROM WLR: WLR is pleased to announce the signing of a new ten-year sound broadcasting contract for Waterford City and County with Coimisiún na Meán. The contract marks a significant milestone in WLR’s commitment to delivering a high-quality, broad-format local radio and content service to the people of Waterford. The new agreement solidifies WLR’s dedication […]

From the great John McGee Sindo: The summer of 2004 was hot and a heatwave was experienced in many parts of the country. As they tend to do during periods of hot weather, sales of Guinness declined as polyamorous punters opted for colder and faster dispensed lagers and ciders. But it was too late in […]

During Christmas we will remain open 247 including weekends, for Clients who need help or January/2024 planning. To contact Admatic.ie – Submit a form on any page on the platform or, Submit the form on the chatbox or, Email Stuart@Admatic.ie or, Call or Text 085 7100458. We know that by staying open is an advantage […]

From Irish Times: Relief all round at Montrose as Toy Show remains an audience phenomenon in post-Tubridy era, and new host proves competent, charming and funny He did not mess it up. The ratings data suggests something closer to the opposite: he smashed it. For his debut Late Late Toy Show, Patrick Kielty leaned into […]

From Drinks Business. A ban on alcohol advertising on television before 9pm will come into force in the Republic of Ireland in 2025, the Department of Health has confirmed The ban. which is scheduled to take place from 10 January 2025 will mean that no alcoholic products will be advertised on Irish televisions between 3am […]