Latest Ad News
New RADIO LISTENER REPORT – The infamous JNLR
Radio Listenership JNLR report shows strong growth in Radio overall, but Spin is still the younger station and Sunshine for over 35’s in Dublin. RTE continues to dominate though. Always ask us, but the reports attached from our UM friends are excellent to have. Highlights: Overall Reach: A total of 3.3 million individuals tuned in to […]
Sinn Féin biggest spenders on online ads, analysis finds
From RTE Sinn Féin has spent the most on online ads in the past five years with Fianna Fáil a close second, according to new research. Analysis by Mulley Communications, using Google and Meta Ad Transparency tools, shows that Sinn Féin spent €64,149 in the past 90 days on online ads, twice as much as […]
Most Irish plan holidays
From Marketing.ie: In Dentsu’s latest Pulse study, 1,000 Irish adults were asked about their holiday intentions for this year. The report found that nearly three-quarters of adults are planning to go on holidays in the coming months, with one in three having already decided on their destination in March. Although most consumers have made, or […]
Revealed: The firms with the ‘best reputations’ in Ireland
From Business Post: RTÉ’s reputation saw the biggest decline over the last 15 years, according to the annual Ireland RepTrak study. Credit unions enjoyed the best reputation in Ireland in 2024, according to a new study. Over the past 15 years, An Post was the most reputable organisation among the Irish public, while RTÉ suffered […]
IRISH PRINT MEDIA RECEIVED OVER €23 MILLION FROM GOVERNMENT ADS OVER FIVE YEARS
From RIPT: Government Departments have paid nearly €24 million euro to Irish print media, newspapers and magazines, for advertising since 2019. The figures, which were released in response to parliamentary questions by Independent TD Carol Nolan, show that every major newspaper in Ireland, and many local newspapers, over the period accepted advertising directly from the […]
42% of People Believe World Would Be Better Off Without Advertising?
Admatic comment “There was a time, when the Ads were found to be more interesting than the programmes…but not now. Because creativity is dire. It’s not ‘Advertising’ that’s disliked per se but rather, the communication. After all, if you asked people would they be prepared to pay for Facebook, Twitter, Virgin TV, Sky etc…instead of […]
Channel 4 to invest advertising worth millions in ‘overlooked’ UK founders
From Ireland Live: Channel 4 has announced plans to invest millions of pounds worth of advertising in business founders it views as overlooked and underrepresented, as it shrugs off concerns about a TV advertising slump. Channel 4 Ventures, the broadcaster’s investment arm, said the launch of its new initiative Untapped is the first of its […]
New restrictions on vape advertising to come into effect
From Irish Legal News: New restrictions on the marketing of vapes and other nicotine products to children will come into effect in six months. The Public Health (Tobacco Products and Nicotine Inhaling Products) Act 2023 will ban the sale of tobacco products or nicotine inhaling products at events aimed at children, and prohibit advertising […]
FREE 250 euro ‘All gifts’ Voucher Monday May 6 to Friday 9pm May 10th.
That’s right. Free. One week only from 9am May 6th 2024 on all bookings over 1,000 euro. We simply send it to your email within 10 days of booking. All Gifts have so many voucher outlets as you’ll see on this link. No quibble, no conditions, just straightforward. AllGifts Vouchers – Redemption Choice 2024 […]