From Examiner.ie The new deal commencing next July 1, will also include the company’s branding appearing on the back of the Ireland women’s XVs jerseys. The IRFU and Vodafone Ireland are set to remain a “Team of Us” after announcing a four-year sponsorship extension through to 2028 last night. The telecoms company, whose “Team Of Us” slogan has been adopted ...
From Marketing.ie "A survey of Ireland’s marketing professionals by WPP group media planning agency EssenceMediacom has found that the main issues facing the sector are staff burnout, recruitment, working from home and measuring the impact of social media. As many as six in ten of the Irish marketers interviewed found the pace of work relentless, while 58 per cent said ...
From IMJ: With new host Patrick Kielty, Permanent TSB has been announced as the new sponsor of the show for the new two years. The sponsorship agreement with Permanent TSB will include a total of 730 credited stings per season which will air across RTÉ One and RTÉ One +1, as well as the series repeat, and 30-day catch-up on ...
Late Late Show first night 2023 vs 2022 Patrick Kielty’s first ever Late Late Show on Friday the 15th of September got off to a great start, 614,000 viewers and a 60% share! 2023 vs 2022 opening night of the LLS for Adults, Ads2544, HKWK and AdsABC1. Big increases for all audiences; +56% Adults, +52% Ads2544, +45% HKWK and +43% ...
From Irish Independent August 19th: RTÉ’s Late Late show has unveiled a new logo ahead of the programme’s return in September, and it’s missing the owl synonymous with the show since it first aired in 1962. The change was announced on the Late Late show’s Twitter profile. A simple circular graphic with navy, green and purple has been introduced ahead ...
From Breaking News August 19th: Bauer Media Audio Ireland has today announced that it has entered into an agreement to acquire iRadio, the leading youth music station serving listeners spanning the North East, Midlands and North West. Bauer Media Audio Ireland now extends its total weekly radio reach to almost 1.9 million listeners. iRadio is one of Ireland’s leading youth ...
From IMJ Adworld August 8th (but we're not surprised, it's flying on Admatic) : The Irish radio advertising market continued to enjoy revenue growth in the first half of 2023 with total spend increasing by 3% to €76.5m according to figures published by Radiocentre Ireland. According to the figures, the first quarter of 2023 performed better with total spend up ...
“The story in The Sunday Independent yesterday, that media agencies received media kickbacks in this case from RTE, we are fully familiar with and indeed, other forms of inducements to prefer one media owner over another. The difficulty is that they create a potential conflict of interest when recommending media choices to Clients. In other words, what’s best to tackle ...
From The Examiner May 22nd: A ban on alcohol adverts on TV before a 9pm watershed could take effect before the end of next year, the Department of Health has said. Regulations for strict limits on what can and cannot be featured in alcohol advertisements are also currently being developed by the office of the Attorney General. These limits, however, ...
These are great, because it's Transport Advertising but uniquely, in the Dublin City centre where other buses may not go! They're a fleet of 12 tour buses (double deckers) with many opportunities which you'll see in our Outdoor OOH section now. Highly recommended to consider because they're new and different. In addition, anyone who books over €2,500 in one transaction ...